Home' micenet eMag : micenet April May 2015 Contents Challenges
As the largest gathering of world leaders in Australia’s history with an extensive logistic,
transport and security overlay, the Summit presented some unique challenges.
With a large number of world leaders in one place at the one time, security was paramount.
Securing a large building while at the same time maintaining access for thousands of delegates
and international media presented a challenge. The response: Each delegation had their own
requirements which the Taskforce, BCEC and security agencies needed to address. Essential to
the security overlay was maintaining dignity of all those present ensuring a safe, secure and
accessible venue. Detailed planning and preparation by all parties resulted in what is now being
hailed as the ‘friendliest G20 ever’.
Security made it very challenging for suppliers to make deliveries. The Taskforce set up a
command centre within the venue, but it fell to BCEC to coordinate detailed schedules and
delivery times for suppliers with contingencies in place in case of disruptions or demonstrations.
A major challenge was the evolving nature of the Summit and changes including last minute
changes to the agenda in line with global trends and security issues. To address this the Taskforce
integrated fully with the BCEC team and kept open communications and dialogue to ensure
changes and updates were handled and actioned as early as possible in the planning process.
Space Availability - BCEC would typically host 144 events during the four week booking
period of the G20. Rescheduling proved possible for the majority of events with subsequent
communication and sales activity resulting in confirmed bookings for future years.
Transport, traffic restrictions and access to the venue was a major concern for both staff and
suppliers. Two Park and Ride facilities were established, an online guide for transport and traffic
changes was produced, car-pooling was organised for staff as well as a 24 hour transport help desk
“The professionalism, competence and high standards ensured that the Leaders Summit was
seamless and memorable from the time leaders and their delegations touched down in Brisbane
to the time they departed. Along the way you helped showcase Australian business prowess
and our capacity to host globally important events – a lasting legacy for our nation.”
- E lizabeth
Kelly, Deputy Secretary, Department of Prime Minister and Cabinet
“From the time the G20 Taskforce first entered into conversation with BCEC management in
mid-2012 our relationship has been professional, collaborative and focused on results. When
world leaders and other international influencers talk about the success of the Brisbane G20
Leaders Summit, it will be BCEC that everyone will remember.”
- Bernadette Welch, Head of Operations, G20 Taskforce
For many years I have pondered the idea of
MEA delivering a multi-layered expo to the
industry; one that enables exhibitors both visual
and experiential as well as a high level
education program, a leaders’ forum, and
speaker showcase. However, I have not been
able to find a time in the year that would suit the
current events calendar.
I am now thrilled that at MEA we are moving
forward into this space and delivering all of the
In September this year we welcome you to
support The Event Show Sydney and MEA as
the industry body will drive relevant visitation to
you. We shall do this with the aid of our
corporate networks and those who exhibit and
support will not be disappointment.
The event will feature displays from the best of
Sydney’s event venues and suppliers, with a
focus on exposing fresh new ideas and service
providers. It will also feature a thought-provoking
education program, including revealing
perspectives from major corporate event clients.
This event has already attracted an incredible
degree of interest and support from the industry
and this will allow us to keep booth prices very
reasonable for exhibitors, so we expect space
will sell quickly.
Market feedback has shown that above all,
conference and event managers want trade
shows to expose them to new products. As
exhibition costs are a barrier to up-and-coming
suppliers, the MEA event is planning a Fresh
Talent Zone, where undiscovered, innovative
meeting suppliers can get the exposure they
deserve. We are determined to show Sydney’s
event clients the absolute best in our industry.
Start of the G20 Leaders’ Summit
opening session in Brisbane .
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