Home' micenet eMag : micenet February 2017 Contents MEA | CEO MESSAGE
appy New Year and Happy
Lunar New Year, the Year of the
Rooster. Welcome to the first
MEA CEO Message for 2017.
In late 2016 the Board spent a day
reviewing and reflecting on MEA’s activities
and programs to determine what is required
to build a strong representative body for the
events sector. It was an exhaustive but
rewarding day that was professionally
facilitated to encourage robust discussion on
the aims and objectives to enable the Board
to develop a three year business plan to set
MEA on a clear and strategic direction.
To ensure the successful delivery of the
business plan, a number of focus areas were
identified for MEA over the next three years:
1 Research, advocate and promote the
value of the events industry
2 Drive and support professional
3 Create business opportunities through
facilitation of business relationships
4 Provide information, forums and advice
that support best practice
Over the coming year there will be many
announcements on MEA’s new initiatives. The
national conference has been the first activity
to undertake a review and we are delighted
with the response from the industry; the
showcase expo is almost sold out and
registrations are approaching (and will
potentially exceed) previous attendances.
There is already a great buzz in the industry
and I wish to congratulate the Conference
Program Committee on developing one of the most exciting and interesting programs that MEA
has presented for some time.
The National MEA Awards has also been extremely well subscribed to with the number of
entries increasing on previous years. Following the close of submissions for the 2016 Awards,
MEA will review the categories and the entry criteria to ensure that it remains relevant to the
industry as a whole. These will be refined as required in time for the 2017 Awards launch.
There is a feeling of positivity in the industry and the Board is keen to build on this sentiment.
There will be a review of the membership structure; industry accreditation and the Australian
Events Academy will also undertake an audit to ensure that it is meeting the needs of the industry.
The review will involve a survey of the industry that examines the skills shortages across each
sector of the events industry. We encourage all our members to ensure that the survey has been
completed by the most appropriate member of the team so that the correct data has been
captured. It will provide MEA with an overview of the skills required by the industry to then enable
the Academy to develop courses which educate or upskill the membership.
Throughout the year MEA will partner with a number of other associations such as Executive PA
to present a bespoke professional development course to meet the needs of their members. MEA
is happy to work with other organisations to develop a program to meet its individual training needs.
Please contact MEA at email@example.com if you are interested in a tailor-made training program.
MEA will be announcing soon the rollout of its National Mentoring Program. In the past this
program has successfully operated in New South Wales and Victoria and we are extremely
pleased that we can now deliver it across Australia. The program will initially be undertaken in
Victoria as part of the Ruth Ellis legacy and will then be rolled out to other states. If you are
interested in being a mentor please contact Alison on firstname.lastname@example.org. Notices for
interested mentees will be circulated in the next month.
According to the lunar new year predictions, the Year of the Rooster will be a powerful one, with
no middle of the road when it comes to moving forward. This year, impressions count. You will
want to look your best and be clear on your intentions. It advises to stick to practical and well-
proven paths to ensure success, rather than risky ventures. This is the year when you will need to
work hard and be patient in order to achieve your goals. This reflects the annual agenda for MEA
and we look forward to working with the membership to achieve the goals identified and building
a sustainable and highly regarded industry body. It is going to be a very exciting year!
We look forward to catching up with our members (and non members) at AIME. m
The industry’s annual workshop and golf day is on
again and will be held at The Vintage Golf Resort
and Chateau Elan in the Hunter Valley.
Friday 3rd November, 2017
Registration and qualification opening soon.
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