Home' micenet eMag : micenet October 2018 Contents Projection mapping from
small to large scale and 3D
A favourite with Encore’s technicians to
deliver a wow factor, projection mapping has
been used in many forms for years, but the
trend is to use it in unique and unusual ways.
Over the years, Encore has projected custom
content onto giant 3D objects, vast sand
stone walls, quarries, the facades of
stadiums, and even created a restored
vintage Airstream caravan. Recently the
company also wowed spectators at the
national netball championships with amazing
animation projected directly onto the court.
Encore recently partnered with Pullman
Reef Hotel Casino Cairns to bring the viral
sensation “Le Petit Chef” to Australia – a
delightful animation of a little chef delivering
food straight onto guests’ plates. They also
created a dining experience for Dom
Perignon to celebrate its brand as well as a
“coral reef” on a table for an event in QLD.
Video and 3D rendering to visualise your event
One of the most popular technology trends Encore is seeing right now isn’t for the live event
itself, it’s for planning. Advanced 3D video rendering means it’s now possible to create a
complete 3D render of your event in the actual venue and watch a video flythrough of the event
and view every element such as the stage set, lighting, styling and other elements.
Virtual Reality to experience and engage
For bigger events, Encore has taken its video pre-visualisations a step further and created virtual
reality experiences to enable clients to wander through their event and see it from any vantage
point. They control where they go within the virtual event such as walk onto the stage or wander
around the table settings. All aspects of the event can be experienced including the stage set
design, lighting, theming and even the presentations and video content can be run live on
screen in the simulation. It’s a powerful tool, and means there are no surprises on the day.
Augmented reality to create fun and excitement
Encore has been really excited to see the emerging uses for Augmented Reality (AR) in live
events. AR is a great addition to the creative toolbox for the event itself. Your guest’s
smartphones and tablets can be used for gamification to surprise and delight, uncovering
“prizes or treasure” hidden throughout your venue or a table’s centrepiece can come to life with
animation. The thing to be aware of with AR is that it does need to be planned many weeks in
advance, allowing time for the apps required to be approved in both the Apple and Android
app stores. m
Encore Event Technologies are award winning event production specialists, designing
unforgettable experiences for local and international brands since 1986.
With the largest range of event services and latest technology at our fingertips, you can
count on our team to help you deliver world-class events every time. Whether you’re
organising a gala dinner, conference, sales incentive or everything in between, successful
events start with Encore.
See where we can take your event:
Call 1800 209 099
TURNING YOUR EVENT INTO AN
36 | micenet
business with events now on the
books for up to and beyond
2023 with last month’s
announcement that the city has won the bid
to host the XXIII United Nations’ World
Congress on Safety and Health at Work
The congress will provide a global platform
for Australia to promote its position as a
world leader in work health and safety.
Australian Minister for Small and Family
Business, Skills and Vocational Education,
Michaelia Cash, said it was a 10 year effort
for NSW to secure the event.
“Small business is the engine room of job
creation in Australia. Our nation’s small
businesses are responsible for the workplace
health and safety of over 44 per cent of
Australia’s private workforce and we are
delighted to be able to showcase their
leading occupational practices,” she said.
The Minister said more than 580 events
have been secured or retained in NSW since
March 2011, delivering more than $3 billion into the NSW economy.
Business Events Sydney partnered with the Safety Institute of Australia to pitch Australia’s
case for the bid, with strong backing from SafeWork NSW and SafeWork Australia.
BESydney CEO Lyn Lewis-Smith said this was a huge achievement for Australia.
“This will be the first time Australia has hosted this world congress, which will attract up to
4000 professionals from 120 countries, injecting $10 million directly into the state economy,” Ms
Just recently Sydney played host to the 2000-strong International Microscopy Congress held
at the ICC Sydney.
The event, held from September 9 to 14, had the bonus drawcard of two “rock god” Nobel
Prize winners in attendance - Professor Dan Shechtman and Professor Joachim Frank.
Congress organiser Arinex invited members of the business events industry to a behind the
scenes look at the congress. It included a tour of the ICC plenary rooms, the sold out, poster
free, 60-booth exhibition, and a peek into the initiatives that go into running a successful event
via a panel Q&A.
It featured congress vice chair Professor Paul Monroe, an Arinex senior event planner,
ICC Sydney senior event planner, Janel Farrell, and Business Events Sydney head of
industry, Darwin Ow.
The congress, with record sponsorship sales included the IMC19 Outreach Learning
Program, hosting 21 schools across Australia, which featured the latest light and microscopy
equipment and a unique stories and structures – new connections, art exhibition that brought
together microscopy and Indigenous art in an extraordinary connective way.
Resident Indigenous artist Kurun Warun created live paintings at the event which was a
lovely touch for locals and visiting delegates. m
Business events are hotting up in Sydney, with the city holding
and winning new business.
SYDNEY | BRAD FOSTER
SET TO SIZZLE
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